Case Studies
Mobile Site
Beacham & Company, REALTORS®
Beacham & Company is a real estate company that specializes in Atlanta's most affluent areas. Founded in 2006, they have earned a reputation for being one of Atlanta's premier real estate companies.
Challenge
Recently we were charged with taking the property search functionality from the Beacham & Company website and creating a mobile version that could be viewed easily on phones and other hand-held devices. The client wanted to keep the core functions of the site intact while making the site load quickly and display critical information attractively on small screens.
Custom Development
Henry Medical Center
Henry Medical Center is a rapidly growing, 215-bed not-for-profit community hospital located in Stockbridge, Georgia, with more than 400 physicians on staff and nearly 500 nurses. Southern Web Group has worked with the HMC organization since 2001, and when their needs grew beyond those for a basic brochure-type website, they consulted us for ways to better serve the needs of the community and streamline operations with more advanced website functionality.
Challenge
As the facility grew over the years, managing verification of health care providers for insurance companies became an operational headache. To better facilitate the rapid, accurate verification of physician employment for insurance providers, Henry Medical Center requested a customized online physician verification tool to certify the veracity of insurance claims with its insurance provider network.
eCommerce Integration
My Garden Things
Last winter we were approached by an entrepreneur who had designed an innovative line of garden tools, and needed a website to not only market the products at a retail level but promote them to international distributors. The client had already developed and sold a successful product line in an unrelated field, and this new venture was the result of her talent for defining needs and creating practical, economical solutions to challenges surrounding the nurturing and harvesting of her own bountiful garden plots.
Challenge
The client specified that the website be simple in design and navigation, and showcase her products neatly while offering an easy-to-use shopping cart and checkout flow. Since these products are not just new generations of existing products but are truly innovations in their market, it was critical that the online identity establish the credibility of the fledgling company and reinforce the quality of the products themselves. Search engine optimization was also a priority, so that people who need the solutions but didn't know the products existed could easily locate them on the Internet.
Content Management System
The Finley Firm, P.C.
The Finley Firm, P.C. is a law firm based in Atlanta, Georgia. With offices in Atlanta and Columbus, Georgia, and Birmingham, Alabama, they provide civil litigation services throughout the states of Georgia, Alabama and the southeast region. The firm represents clients ranging from Fortune 500 companies to small businesses in areas such as worker’s compensation, environmental litigation and commercial litigation.
Challenges
After our initial redesign consultation, these client priorities were apparent:
- Update site look while maintaining professionalism
- Introduce new logo and brand identity
- Create a tasteful Flash element to quickly engage & inform users
- Establish credibility as national and regional law firm
- Implement a content management system that allows the client to make updates
to any page of the website, including dynamic content areas
WordPress Customization
JodiMarks.com
Our long-time client Jodi Marks recently approached us with a request to redesign her WordPress website, and we were delighted to oblige. As a well-known home improvement maven, Jodi's site is popular not only for the tips and insight she offers through her blog, but also due to her television exposure, books, and DIY-oriented DVDs.
Challenge
As Jodi has become increasingly recognizable through traditional media, it was time to update her online image with a more sophisticated design that retained the established navigation but better highlighted her new book and DVDs. There was also a need to update the WordPress Plugins that manage galleries and search engine optimization, so the graphic makeover was the ideal time to upgrade the original plugins to more current versions. Additionally, the original site design had become a bit dated and the time for a makeover had definitely arrived!
