Website Redesign

Metro Plug-In is an Atlanta-based startup company focused on servicing the power needs of electric vehicles. As an emerging business with the potential for explosive growth, the company is uniquely positioned to market, sell, distribute and install electric vehicle charging stations.

Challenge

Metro Plugin contacted Southern Web Group to help redesign the company’s existing website. The client had grown frustrated by an outdated version of their content management system. The client stated that the website lacked the professional visual presence that a marketplace leader would possess. In addition, the Metro Plug-In wanted the ability to showcase the latest electric vehicles available on the market. And finally, the client also wanted the website to garner high rankings in the search engines.

Solution

Our professional designers began by reviewing the design aesthetics of today’s electric vehicle buyers. It would be necessary that the Metro Plug-In website complement the look of the modern electric car.

By employing the useful custom post type feature of WordPress, we were able to tackle the client’s frustrations with the content management system. The custom-post types would allow the client to easily add, edit and delete electric vehicles with a few clicks.

After successfully employing the attractive new design and the dynamic custom-post type feature, the WordPress content management system notifies the search engines of any modifications to the website.

Results

Metro Plug-In can now easily navigate the road ahead with its up-to-date content management system. As manufacturers continue to bolster their electric vehicle lines, Metro Plug-In has the knowledge and capacity to keep up with the trends.

With the implementation of a few WordPress search engine optimization plug-ins, businesses and consumers can now find Metro Plug-In on a variety of rapidly growing terms in the search engines. Where once the client’s website was essentially invisible, buyers are now able to find the website with ease and are impressed by the site’s first-class design.