This month, we launched a redesign for an Atlanta pool and spa maintenance and repair company.
Client’s Name: Barefoot Pool Service
Location: Atlanta, Georgia
Services Provided: Professional redesign, logo redesign, content management system, web hosting and email.
Website Link: http://www.barefootpools.com
This month, we published a redesign for a Henry County, Georgia, real estate brokerage that works with residential and commercial properties.
Client’s Name: Buddy Kelley Properties
Location: McDonough, Georgia
Description: For over 35 years, Buddy Kelley Properties has represented buyers and sellers of real estate in Henry County and the surrounding counties, too. The client required a site that would update automatically from Georgia MLS, include a mobile search for smartphones and could be easily updated by the staff at the brokerage.
Services Provided: Professional redesign, content management system, IDX, web hosting, email newsletter and cloud-based email.
Website Link: http://buddykelleyproperties.com
We stumbled across this video presentation made by Matt Cutts, Google’s Anti-Web Spam Guru, at last year’s WordCamp San Francisco. There are some really helpful tips on the video we would like to share. The video shows many, many ways that WordPress can increase your website’s overall search engine optimization.
A few quotes directly from Google’s Matt Cutts:
“WordPress is a fantastic piece of software.”
“WordPress automatically solves a ton of SEO issues.”
“WordPress takes care of 80-90% of the mechanics of Search Engine Optimization.”
Now you can add your WordPress blog posts directly to your LinkedIn profile. With this WordPress App, you can now sync your WordPress blog posts with your LinkedIn profile, keeping everyone in your network in the know.
Updates are automatically sent to your LinkedIn network for instant notifications.
You have a fabulous idea for an online business. You registered a catchy domain name, found reliable web hosting, put together a stellar website design and linked it to an awesome WordPress blog. Now that you defined your target market, you’re ready to take the Internet world by storm, right? Well, maybe not.
Much like people, websites and blogs have their own ‘personality’. The language we use reflects what motivates and interests us. The key is to figure out the patterns that interest various personalities as they relate to your brand, product and content. In other words, if you’re not talking your visitors’ language, you’re not likely to experience major success.
The research surrounding these personality variables is called psychographics. Let’s consider the Wikipedia definition: ‘In the field of marketing, demographics, opinion research and social research in general, psychographic variables are any attributes relating to personality, values, attitudes, interests or lifestyles. They are also called IAO variables (for Interests, Attitudes and Opinions).’
So how can you find out more about the current personality of your blog? Check out a new tool called Typealyzer. The website is dedicated to a research project about how the language reflect our psychological type. By entering your blog address at the Typealizer website, you find out your blog’s ‘personality’. This useful info lets you know if you are reaching your target market or just striking out in another direction.
Now that an increasing amount of business is done online, your website and blog have to speak to people. In days gone by, you would personally make the presentation made on your website today. Think about if you had to speak to your prospective customers face-to-face. What would they want to know? What are their interests? How can you be more approachable and likable?
If your blog doesn’t have the sparkling ‘personality’ you want, let the experts at Southern Web Group perform a website review analysis. We will help you tweak your website design and create a custom WordPress blog to really speak to your visitors. When your blogs speaks in a language your customers understand, you’ll see profits soar.