The consumer rights lawyers at Watts & Herring have extensive trial experience and a strong reputation for getting results. When they needed a website that would help them get results online, they called us.
Client’s Name: Watts Law Group, P.C.
Location: Birmingham, Alabama
Services Provided: Professional redesign, content management system and cloud web hosting.
Website Link: http://www.alabamaconsumer.com
In order to help State Bar of Georgia members easily locate businesses providing services for lawyers, the Bar has compiled a list of vendors that includes Southern Web Group.
Since its founding, Southern Web Group has provided law websites and marketing. We are pleased to feature a few websites for law firms in our portfolio.
Of course, the Bar’s directory is not intended to be inclusive or a recommendation of any vendor.
There are two types of marketing that occur through search engines. Search Engine Marketing, known as SEM marketing or pay-per click marketing, uses services, like Google AdWords, to position advertisements on search engine pages. A SEM company then pays Google for its advertising services based on the amount of traffic routed to their site.
Search Engine Optimization, known as SEO marketing, requires advertisers to incorporate key search terms into their website to keep their page at the top of a search engine results page (SERP).
For business owners there are a number of reasons why the AdWords program is better for business growth than relying purely on SEO.
Advantage #1: Time
It takes time to develop an effective SEO strategy. During the time that the page is developed, very little or no traffic is arrives at your site, stifling your company’s growth. Google AdWords results are immediate. Typically, within hours of starting your Google AdWords campaign, you can expect to see increased traffic to your site. The sooner people can find you, the sooner you will see positive results in your sales pipeline.
Advantage #2: Maintainability
An SEO program requires ongoing maintenance to stay at the top of the SERPs. Google AdWords does not require that you make these frequent changes to your website. Instead, you can simply adjust the keywords in your AdWords account rather than the change content of the site.
Advantage #3: Guaranteed Placement
There can be guaranteed placement with SEO programs. Your site may be overlooked for searches in which it is highly relevant. However, Google AdWords guarantees your ad will appear at various times throughout the day. For keywords that are important to the success of your business, Google AdWords can ensure your site’s ad will appear.
Advantage #4: Control
AdWords gives the advertiser control over their advertising program. Advertisers can monitor how much spend and what keywords do and do not trigger traffic to the website. This allows advertisers, or professional Google AdWords managers, to tweak the keywords and spending until the perfect balance is created to provide the necessary profit and growth.
The Heery Brothers asked us to integrate the latest functionality of the iHomefinder IDX system in a redesign of their website that embraces the social media revolution.
Client’s Name: Heery Brothers
Location: Atlanta, GA
Services Provided: Professional redesign, content management system, email newsletter design and cloud web hosting.
Website Link: http://www.heerybrothers.com
Southern Web Group has joined the DeKalb Chamber of Commerce. For more than 70 years, The DeKalb Chamber of Commerce speaks on behalf of the stated interest of the business community located in DeKalb County, the City of Decatur, Metro Atlanta, and throughout Georgia.
The DeKalb Chamber of Commerce supports and helps sustain business development in DeKalb County through public policy, business advocacy, educational involvement, and community awareness.
For more information about the DeKalb Chamber, visit their website at http://www.dekalbchamber.org.